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Banking on Behavior: Lifestyle Segmentation as a Revenue Growth Catalyst
Harsh Pranav July 24, 2025
“Knowing your customer’s age or income won’t drive growth – understanding their intent will.” Growth in banking isn’t won by
Featured Insight
Flexible “API Framework” For Enhanced Efficiency and Compliance
Banks must continuously adapt to meet the ever-growing demands of their customers. As decision makers in the banking and financial services seek innovative solutions, modernizing communication systems has become paramount.
Latest Insights
Why Personalization Is Non-Negotiable in Banking Today
Khushali Mate July 17, 2025
In a market where customer patience is thinning and acquisition costs are rising, personalization has shifted from optional to operational,
Is Your Bank’s Retention Strategy Missing AI-driven Orchestration
Harsh Pranav July 10, 2025
Customer Retention is no longer a banking challenge – it’s a boardroom priority. For today’s banking leaders, AI-driven customer retention
Why “Black Box AI” Is Failing to Drive Banking Engagement
Harsh Pranav July 4, 2025
As AI transforms banking engagement, one thing is clear: trust and transparency can’t be optional. The banking sector is doubling
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Transform Your Customer Communication Strategy
