In today’s world, an omnichannel communication strategy is of utmost importance for insurers. The question is ‘what’ is it and ‘why’ is it so important for the insurance sector? The omnichannel strategy of communication enables life insurers to provide a seamless yet integrated experience to all users right across the value chain. This would start
Category: Customer Communications Management
Customer communication management (CCM) is an essential strategy for businesses to enhance their customer relationships and improve customer experience. It refers to the practice of creating, managing, and delivering personalized communications to customers across various channels, such as email, social media, mobile apps, and traditional mail.
For any business to be successful in today’s world, depends a lot on customer experience and the transparency of communication channels. The need is to understand what the customer needs in a fast-moving environment. Therefore, this year will witness a battle for intense and new relationships with customers and once it has been established, financial
It is impossible to avoid “The Cloud” and for good reason too. Accessing information, services, and storage at low costs, improving upon workflow and flexibility, and making the business perform better can happen much easier than ever before. Due to such advantages, more than half of US-based businesses, use cloud computing. Moreover, there are no
In today’s era of incessant digital transformation, customer communications are no longer about offering just a print and an electronic copy of the same document. Organizations need to swiftly adopt modern communication landscapes and implement cutting-edge Customer Communication Management (CCM) Systems that can support efficient and centralized processes for all delivery channels. Companies using conventional
Utility Bill Payments are one of the most challenging customer-facing documents, as customers receive these bills post-usage, and the due amount can change considerably from one month to the next. The Utility bill payment experience is a crucial part of the customer life cycle and a major influencer of customer satisfaction. When customers see unexpectedly