Customer Lifetime Value Good customer experience doesn’t only lead to happy customers, but it will conjointly result in additional revenue and different important benefits like customer loyalty, higher CLV (Customer Lifetime Value), etc. Customer Lifetime Value (CLV) refers to the estimated net profit attributed to the entire future relationship with a customer. CLV is calculated
Category: Customer personalization and segmentation
Customer personalization and segmentation are crucial elements of any successful business strategy in today’s highly competitive market. It involves tailoring products, services, and marketing messages to the specific needs and preferences of individual customers based on their behavior, interests, and demographics.

Maximizing Customer Satisfaction through Personalization: A Guide to Successful Customer Experience Management
Personalization is a crucial aspect in delivering a Successful Customer Experience (CX). With the increasing competition in the market, businesses need to create a unique and personalized experience for their customers to stand out. Personalization is about understanding and anticipating the needs of customers and providing relevant content, products, and services based on their preferences.
One of the most common terms that you might have heard while talking about brands is customer loyalty. Also, there is a common trend that hovers around the term that it is difficult to maintain a loyal customer base while others benefit from customer lifetime support. Customer Loyalty Programs can’t be considered purely coincidental, it
You might have come across this blog searching for ways to improve customer retention at your organization. Before we dive into the topic, let’s ask some basic but important questions… What is the most vital asset for your company? There are many good answers to this question; however, considering the theme of the blog, your
Customer engagement with an organization for a number of reasons and most of them can be categorized into different journeys involving various digital channels. Out of them, the most important is the customer onboarding journey. A customer onboarding journey begins with the step of onboarding new clients to understand all the product features followed by