Customer Lifetime Value Good customer experience doesn’t only lead to happy customers, but it will conjointly result in additional revenue and different important benefits like customer loyalty, higher CLV (Customer Lifetime Value), etc. Customer Lifetime Value (CLV) refers to the estimated net profit attributed to the entire future relationship with a customer. CLV is calculated
Tag: positive customer experience
Digital Darwinism has not only revolutionized every industry but has also empowered customers to influence brands. With multiple options and services readily available for customers, it becomes more important for brands to shift their focus from a product to a customer-centric organization. At a strategic level, businesses have already aligned their goals with the customer’s