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Customer Communications Management | Elevate CX with FCI CCM

Customer Communications Management

Transform Your Transactional Correspondence into a Revenue Channel

Varta augments your customer communications with a decision intelligence layer to unlock a new avenue for growth.

Customer Communications Management | Elevate CX with FCI CCM

Revealing Untapped Customer Insights: Maximizing CCM impact

Varta’s CCM platform enhances loyalty and lifetime value with personalized engagement with your existing customers. It enhances your batch, on-demand, and ad-hoc communications with hyper-personalized products recommendations – joining the dots between customer experience and revenue growth.

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Enhanced Customer Insights

The centralized analytics dashboard maximizes revenue opportunities by leveraging sophisticated customer behavior analysis and provide comprehensive insights on customer engagement across all communication channels.

Omnichannel Orchestration

Track and ensure 100% deliverability of your bills, statements, alerts, notifications and more with tailored delivery pipelines according to business needs with real-time analytics.

Omnichannel Experiences

Varta enables seamless customer experiences across a diverse range of channels – be it email, web, mobile apps, SMS/WhatsApp, chatbots and print.

Dynamic & Interactive Communications

Varta enables the composition of service communication documents into interactive formats like HTML, HTML5, rich text, and interactive PDFs, which can easily blend with your popular marketing tools.

Interactive Personalized Videos

Deliver an immersive experience to your customers with Varta. It transforms your complex service communication into an easily comprehensible audio-visual by ingesting data and interactivity into data-driven videos.

Hyper-personalization At Scale

Transform your customer experience with highly tailored content and recommendations by analyzing the demographics and behaviour patterns of your existing customers.

Seamlessly Distribute Through Any Channel

Connect with your customers across various platforms, ensuring a unified and consistent experience, and embrace the power of an omnichannel approach for a smoother, more effective communication journey.
Deliver dynamic updates and enticing offers through our mobile push notifications.
Send personalized messages and enticing promotions through effective WhatsApp marketing solutions.
Deliver captivating content and promotions with personalized email marketing strategies.
Fuel engagement with targeted messages through robust SMS marketing solutions.
capabilities

Incremental Growth Without Any Additional Marketing Investment

Increase Share Of Wallet

FCI helps turn your customer communications into a vehicle for incremental revenue from your existing customers.

Reduce Churn And Increase Customer Retention

Transform your customers’ experience by discovering the hidden signals about their needs and preferences and proactively nurturing them with personalized recommendations.

Deliver Personalized Experiences At Scale

Analyzing the metrics through AI/ML and iterating essential personalized and timely responses. Creating strategies that invoke customer satisfaction, and loyalty.

Elevate Experiences Across The Customer lifecycle

Varta ensures a positive customer experience is achieved as per analysis of customer patterns and needs. It creates personalization even in batch communication, enabling feeling of value and care for the customer.

Customer Communications Management | Elevate CX with FCI CCM

Whitepaper: The Strategic Role Of Customer Communications Management (CCM) In The Digital Era

Explores how effective customer communication management plays a pivotal role in business success, especially amidst the opportunities and challenges presented by digitalization. 

Creating A Seamless Business Experience
FCI CCM
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