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How VARTA Uses Kafka to Redefine Real-Time Banking Communications
Banking Communication Is Broken. Kafka Knows Why. Despite billions spent on digital transformation, many banks still suffer from delayed alerts,
Dynamic HTML5 Communications
Deliver Responsive Interactions
Create a bond with your customer in business transactions through Personalized HTML Communication.
Engage the senses; foster enduring connections
For businesses looking to excel in the realm of CCM, having HTML5 is not just a choice; it’s a strategic imperative. With Varta, embrace your Strategic Choice.
Cross channel Flexibility
Extend the power of dynamic HTML5 communications to web channel components, creating a seamless and engaging user experience across all digital touchpoints.
Omnichannel Integration
Create a unified customer journey by extending dynamic content and interactive elements across the entire communication landscape.
Bi-directional Communication
Varta facilitates efficient data synchronization between the customer and server, ensuring that both parties maintain consistent information.
Boosted brand recognition
Create dynamic and personalized experiences that resonate with customers, increase engagement, and drive action.
Varta: Harnessing HTML5 for Business Success
Transcending cutting-edge tech stack with dynamic HTML5 communications that enables you to create personalized, interactive, and highly engaging experiences.
Personalized Content
Generate personalized greetings, product recommendations, and tailored offers, fostering deeper customer connections and maximizing engagement.
Rich Communication Services (RCS)
Varta’s platform empowers businesses to leverage HTML5’s rich media capabilities to create visually stunning and engaging communications with embedded images, videos, and interactive graphic elements.
Real-time Updates and Customization
Personalize communications through conditional logic and rules-based automation, tailoring messages to individual needs and preferences.
User-Friendly Interface
FCI’s user-friendly interface facilitates seamless collaboration, empowering teams to execute impactful campaigns without any hassle.
Increases the conversion rates
A 28% increase in lead conversion is assured if the interactive HTML communication is used correctly. You can acquire new customers, and eventually, can expand your customer base.
Improves user engagement
Varta provides users with diverse media channels for business correspondence, enhancing engagement rates. Channel preferences are personalized and relevant, resulting in increased click-through rates and real-time interaction duration.
Connect, engage and maximize your reach with Our Expertise
Unparalleled Support
With 17+ years of experience, FCI expert will work with you at all levels ensuring smooth onboarding and support 24*7.
Scalability
Elevate your ROI by optimizing deliverability and engagement through Varta.
Comprehensive Compliance
FCI ensures meticulously adhering to anti-spam laws and stringent data privacy regulations.
Other Solutions
Omnichannel Orchestration
Experience versatile interactivity with Varta’s command centre that streamlines communication of the customer according to the preferred channel.
Customer Experience Dashboard
Visualise, nurture and convert better through real-time decision-making without any additional investment in marketing tech stack.
Hyper-personalized Communication
Unlock the power of hyper-personalization and enhance the customer lifetime value
Bi-directional & Interactive Communications
Varta extends dynamism and interactivity across channels – SMS, WhatsApp, Email, pURL, pVideo, and interactive HTML.
Resources
VARTA’s Hyper-Personalization Engine: Fueling Growth for Future-ready Banks
Real-Time, AI-Driven Interactions That Convert—At Scale and Without Manual Effort Today’s customers expect more than transactional updates—they expect relevance. From
Rethink Financial Transaction Notifications with VARTASignal
Reliable, Real-Time Messaging Across Every Channel – No Failures, No Delays The banking environment is built on trust and responsiveness.
