
Banking on Behavior: Lifestyle Segmentation as a Revenue Growth Catalyst
“Knowing your customer’s age or income won’t drive growth – understanding their intent will.” Growth in banking isn’t won by
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“Knowing your customer’s age or income won’t drive growth – understanding their intent will.” Growth in banking isn’t won by
In a market where customer patience is thinning and acquisition costs are rising, personalization has shifted from optional to operational,
Customer Retention is no longer a banking challenge – it’s a boardroom priority. For today’s banking leaders, AI-driven customer retention
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