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Customer Communication Management for Banking | FCI CCM

Attain Growth From First Party Banking Data

VARTA replaces siloed CCM and alert systems by transforming every customer touchpoint into a precise, profitable signal

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Rise In Operational Efficiency

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Reduction In Service Request Time

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Reduction In Total Cost Of Ownership

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Efficiency In Transactional
Processes

Driving Banking Growth: The VARTA Advantage

Compliance governed communications that turn regulatory discipline into measurable banking growth

Deposit
Growth

Anticipate customer intent by analyzing surplus liquidity and salary inflows to trigger contextual offers for FDs, savings sweeps, or investments; in the moment.

Lending
Growth

Move beyond static credit scores by using Behavioral Intelligence to detect real-time intent (spending shifts, life events) and instantly push the next-best, right-fit loan offer.

Card Spend
Acceleration

Drive wallet-share growth with contextual nudges delivered immediately following low-spend periods or category-specific transactions.

Third-Party
Products

Identify adjacent customer needs based on financial behavior to compliantly cross-sell partner products within transactional messages.

VARTA: Unified Intelligence For Decisive Action

Transform fragmented ecosystem into a single Central Communication Hub Eliminate data silos and convert real-time signals into orchestrated growth, compliance, and risk mitigation

Unify transactional, behavioral, and attitudinal data into a single source of truth. Align Product, Marketing, and Risk teams, ensuring every decision starts from a complete customer understanding.

Move beyond static segmentation. Use context- awareness to detect immediate shifts: a low balance, a life event, or a cash influx to anticipate the precise Next Best Action required.

Deliver adaptive, one-to-one journeys that evolve with the customer. Act on real-time intent and every touchpoint is delivered with hyper-relevance, driving higher conversion rates and lasting loyalty.

By centering data and action in one platform banks ensure profitable nudges, mandatory disclosures, and risk alerts are managed simultaneously.

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Bring Order To Every Communication Flow

Fragmented communication slows banks down and creates avoidable risk. VARTA replaces that chaos with a single controlled system that ensures every message moves with accuracy and authority
Establish Total Communication Control

Generate and deliver ISO 20022-compliant, multi-format statements in real time, giving treasurers immediate access to accurate data.

Ensure Critical Delivery Without Failures

Guarantee time-critical messages reach the customer instantly. Maintain audit trails, enforce permissions, and keep operational risk in check.

Generate Non-Intrusive Insights that Stay Compliant

Capture live transactional signals that reflect revenue risk, fraud events, payment behavior, and responsiveness. Build real-time awareness to act with confidence.

CASE STUDY

How India's Largest Private Sector Bank Projected A 3x Revenue Growth

FCI partnered with ICICI bank to transform its communication operations and boost customer satisfaction

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Orchestrating Communications For Revenue, Risk, And Compliance

Ensure excellence across all critical banking functions by unifying control over the entire communication lifecycle

VARTACore

Documents, letters, and statements delivered through a unified, compliant framework.

Single governed communication and data layer.

Centralized templates, workflows, and compliance controls.

Consistent, scalable communication across all business units.

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VARTASignal

Real-time transactional notifications, OTPs, and alerts that keep customers informed and engaged via SMS, email, WhatsApp, and push notifications.

Instant transaction and balance alerts.

Payment reminders and due-date nudges.

Prevent fraud with proactive event-based messaging.

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VARTAStream

Intelligent, no-code communication flows for precise, high-speed business and commercial banking statement delivery.

Enriched EOD and intra-day statements.

Multi-format, ERP-compatible, ISO 20022-ready statements.

Automate omni-channel distribution without middleware, streamlining operations.

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VARTASense

Real-time, AI-driven contextual and behavioral insights that guide every next-best action.

Understand customer intent before they express it.

Recommend product offers aligned to financial goals and life moments.

Power hyper-personalized journeys that increase conversion and loyalty.

Learn more

VARTACore

Documents, letters, and statements delivered through a unified, compliant framework.

Single governed communication and data layer.

Centralized templates, workflows, and compliance controls.

Consistent, scalable communication across all business units.

Learn more

VARTASignal

Real-time transactional notifications, OTPs, and alerts that keep customers informed and engaged via SMS, email, WhatsApp, and push notifications.

Instant transaction and balance alerts.

Payment reminders and due-date nudges.

Prevent fraud with proactive event-based
messaging.

Learn more

VARTAStream

Intelligent, no-code communication flows for precise, high-speed business and commercial banking statement delivery.

Enriched EOD and intra-day statements.

Multi-format, ERP-compatible, ISO 20022-ready statements.

Automate omni-channel distribution without
middleware, streamlining operations.

Learn more

VARTASense

Real-time, AI-driven contextual and behavioral insights that guide every next-best action.

Understand customer intent before they express it.

Recommend product offers aligned to financial
goals and life moments.

Power hyper-personalized journeys that
increase conversion and loyalty.

Learn more

VARTA Solution Suite

Shape Better Customer Journeys With One Integrated, Outcome-Focused Engagement Layer

Wondering how it’ll work for you?

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Talk to an Expert

VARTA Seamlessly Works With Your Existing Stack

Maximize the value of your tech investments by capturing signals and automating action

Core Banking Systems

VARTA integrates directly with your CBS to capture real-time transactional signals—so you can act instantly on deposits, loans, and payments.

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Customer Data Platform

Experience versatile interactivity with Varta’s command centre that streamlines communication of the customer according to the preferred channel. 

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Customer Relationship Management

Supercharge your CRM with actionable intelligence. VARTA prioritizes leads, recommends next-best actions, and empowers RMs to engage at the right moment.

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Unified Engagement Layer

VARTA unifies fragmented stacks into a single engagement layer bridging:

  • MarTech
  • CPaaS
  • CCM and compliance tools

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VARTA Seamlessly Works With Your Existing Stack

Maximize the value of your tech investments by capturing signals and automating actions.

Core Banking Systems

VARTA integrates directly with your CBS to capture real-time transactional signals—so you can act instantly on deposits, loans, and payments.

Explore more

  • Solution brief: VARTA Extends the Power of Core Banking Systems
Customer Communication Management Solutions | FCI Transforming Customer Engagement
Customer Data Platform

Experience versatile interactivity with Varta’s command centre that streamlines communication of the customer according to the preferred channel. 

Explore more

  • Why CDPs Alone Can’t Drive Banking Growth
Intelligent Chatbot | FCI CCM
Customer Relationship Management

Supercharge your CRM with actionable intelligence. VARTA prioritizes leads, recommends next-best actions, and empowers RMs to engage at the right moment.

Explore more

  • Boosting RM Productivity with VARTA + CRM
Intelligent Chatbot | FCI CCM
Unified Engagement Layer

VARTA unifies fragmented stacks into a single engagement layer—bridging martech, CPaaS, CCM, and compliance tools.

Explore more

  • Simplify Your Stack: Why Banks Don’t Need 4 Different Platforms to Drive Growth
Intelligent Chatbot | FCI CCM

Don't Just Take Our Word For It

Hear it from them…
We cannot maintain all our current individual systems that support single-use cases any longer. Only if we do things from the customer's perspective, will we maintain sustainable and effective customer service. We leveraged the best of FCI solution to consolidate templates into reusable assets and cut service time by more than half. We have and will continue to count on FCI’s capabilities to deliver the remarkable.
Atri ChakrabortyCOO & President, IFL
Atri Chakraborty
At ICICI Bank, customers are our king, and delighting them with every interaction is our top priority. With Varta at the helm of all our communications with existing customers, we have achieved a level of personalization like never before. It has transformed the data from transactional communications into actionable insights which was hitherto untapped. We are now able to anticipate and offer tailored products and services they truly value.
Arun Kumar A R Technology Head at ICICI Bank
Arun Kumar A R
In the current competitive environment, we need to be innovative and customer centric and we are happy to be associated with FCI to have the expectation set in line with customer delight. The video engagement was one of the best in the insurance market delivered by TALIC with support of FCI. The service delivery is exceptional as they have never stopped even during pandemic situation by arranging the secured way of in-house arrangements for their staff to work and ensure timely delivery of policy documents.
Arunava Roy MukherjeeAssistant Vice President, Operations Tata AIA
Arunava Roy Mukherjee
Since partnering with FCI, AU Bank's customer communications have undergone a remarkable transformation. Previously reliant on vendors, we now enjoy full control and valuable insights through CCM automation. The seamless job creation, template management, and CCM dashboard have truly revolutionized our approach and empowered us to manage and leverage customer communication insights.
Ankur Tripathi Chief Information Officer at AU Small Finance Bank
Ankur Tripathi
At Yes Bank, we're passionate about making the customer experience amazing. FCI helped us reshape how we understand and communicate with our existing customers. Their CCM solution 'Varta' transforms our vast transactional communication data into actionable insights leading to a surge in satisfied customers. We now anticipate and meet customer needs more proactively.
Krishnan NS Head -Business Solutions (Cards, Data & Finance) at YES BANK
Krishnan NS
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