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Current OpeningsTurn Policyholder Communications into Loyalty, LTV, and Renewal Superpower
Connect your data, templates, and channels across the enterprise for unmatched speed, total compliance, and measurable growth.
Rise In Operational Efficiency
Reduction In Service Request Time
Reduction In Total Cost Of Ownership
Efficiency In Transactional
Processes
Driving Insurance Growth: The VARTA Advantage
VARTA’s intelligent execution layer transforms risk data and policyholder behaviors into profitable growth outcomes across the enterprise
Renewal & Retention Growth
Anticipates policyholder intent by analyzing behavioral signals (e.g., payment methods, policy utilization) to trigger contextual retention offers or personalized payment plans to prevent lapse risk.
Upsell & Cross-Sell Acceleration
Goes beyond static risk profiles by using Behavioral Intelligence to detect real-time life events or coverage gaps and instantly push the next-best, right-fit supplemental offer (e.g., a rider or high-value asset cover).
Claims Journey
as a Growth
Driver
Drives post-claim loyalty and LTV with nudges delivered immediately following a successful payout, recommending related or upgraded coverages.
Policy Modification
& Add-Ons
Identifies adjacent coverage needs based on policy activity (e.g., home/auto upgrades, new dependents) to compliantly cross-sell tailored riders and modifications within transactional communications.
The VARTA Engine: Orchestrating Policyholder Lifetime Value
Transform siloed claims, policy, and behavioural data into unified, real-time policyholder engagement. Replace legacy systems with a central communication hub built to manage profitable growth, compliance, and claims excellence simultaneously
Merge for a Unified Policyholder ViewMerge claims history, policy details, payment patterns, and behavioral data into a single source of truth. This aligns Underwriting, Claims, and Service teams, ensuring every decision is based on a complete, 360° policyholder understanding.
Preempt Renewal & Lapse RiskMove beyond fixed renewal cycles. Detect immediate risk signals—like payment failure, low engagement, or life events—using Context-Aware Nudging and instantly deploy a personalized retention offer or payment solution.
Scale the Claims ExperienceEvery claim is an LTV moment. Automate and personalize claims status updates, documentation requests, and follow-up offers using real-time data. This delivers hyper-relevant service that converts a crisis moment into lasting loyalty.
Unify compliance and engagement engineBy centering data and action in one platform, ensure mandatory disclosures, payment alerts, and compliant claims documents are managed simultaneously, maintaining a full audit trail for every single policyholder touchpoint.
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Communication Orchestration That Protects Policy Value
Claims, premium, and behavioral data decoded within regulatory boundaries to create compliant, non-intrusive insights that strengthen renewal timing and coverage recommendations.
Time-critical messages like FNOL, fraud warnings, premium failures, and OTPs delivered instantly across consent-approved channels with full audit visibility.
Transactional and channel behavior interpreted live to remove operational bottlenecks, enforce compliance, and make personalization possible at scale.
CASE STUDY
FCI Transformed Aegon Life Insurance’s CX with Cutting-Edge Technology
See how Aegon Life achieved 70%+ lift in open and click rates by transforming customer communication for better trust, adoption and real-time feedback
The Unified Platform for Contextual Policyholder Engagement
Ensure excellence across all critical insurance functions by unifying control over the entire communication lifecycle.
VARTACore
Documents, letters, and statements delivered through a unified, compliant framework.
Single governed communication and data layer.
Centralized templates, workflows, and compliance controls.
Consistent, scalable communication across all business units.
VARTASignal
Real-time transactional notifications, OTPs, and alerts that keep customers informed and engaged via SMS, email, WhatsApp, and push notifications.
Instant transaction and balance alerts.
Payment reminders and due-date nudges.
Prevent fraud with proactive event-based messaging.
VARTAStream
Intelligent, no-code communication flows for precise, high-speed business and commercial banking statement delivery.
Enriched EOD and intra-day statements.
Multi-format, ERP-compatible, ISO 20022-ready statements.
Automate omni-channel distribution without middleware, streamlining operations.
VARTASense
Real-time, AI-driven contextual and behavioral insights that guide every next-best action.
Understand customer intent before they express it.
Recommend product offers aligned to financial goals and life moments.
Power hyper-personalized journeys that increase conversion and loyalty.
VARTACore
Documents, letters, and statements delivered through a unified, compliant framework.
Single governed communication and data layer.
Centralized templates, workflows, and compliance controls.
Consistent, scalable communication across all business units.
VARTASignal
Real-time transactional notifications, OTPs, and alerts that keep customers informed and engaged via SMS, email, WhatsApp, and push notifications.
Instant transaction and balance alerts.
Payment reminders and due-date nudges.
Prevent fraud with proactive event-based
messaging.
VARTAStream
Intelligent, no-code communication flows for precise, high-speed business and commercial banking statement delivery.
Enriched EOD and intra-day statements.
Multi-format, ERP-compatible, ISO 20022-ready statements.
Automate omni-channel distribution without
middleware, streamlining operations.
VARTASense
Real-time, AI-driven contextual and behavioral insights that guide every next-best action.
Understand customer intent before they express it.
Recommend product offers aligned to financial
goals and life moments.
Power hyper-personalized journeys that
increase conversion and loyalty.
VARTA Solution Suite
Shape Better Customer Journeys With One Integrated, Outcome-Focused Engagement Layer
Wondering how it’ll work for you?
VARTA Seamlessly Works With Your Existing Stack
Maximize the value of your tech investments by capturing signals and automating action
Core Banking Systems
VARTA integrates directly with your CBS to capture real-time transactional signals—so you can act instantly on deposits, loans, and payments.
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Customer Data Platform
Experience versatile interactivity with Varta’s command centre that streamlines communication of the customer according to the preferred channel.
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Customer Relationship Management
Supercharge your CRM with actionable intelligence. VARTA prioritizes leads, recommends next-best actions, and empowers RMs to engage at the right moment.
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Unified Engagement Layer
VARTA unifies fragmented stacks into a single engagement layer bridging:
- MarTech
- CPaaS
- CCM and compliance tools
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VARTA Seamlessly Works With Your Existing Stack
Maximize the value of your tech investments by capturing signals and automating actions.
Core Banking Systems
VARTA integrates directly with your CBS to capture real-time transactional signals—so you can act instantly on deposits, loans, and payments.
Explore more
- Solution brief: VARTA Extends the Power of Core Banking Systems
Customer Data Platform
Experience versatile interactivity with Varta’s command centre that streamlines communication of the customer according to the preferred channel.
Explore more
- Why CDPs Alone Can’t Drive Banking Growth
Customer Relationship Management
Supercharge your CRM with actionable intelligence. VARTA prioritizes leads, recommends next-best actions, and empowers RMs to engage at the right moment.
Explore more
- Boosting RM Productivity with VARTA + CRM
Unified Engagement Layer
VARTA unifies fragmented stacks into a single engagement layer—bridging martech, CPaaS, CCM, and compliance tools.
Explore more
- Simplify Your Stack: Why Banks Don’t Need 4 Different Platforms to Drive Growth
Don't Just Take Our Word For It
